Sales Academy
Sales & Revenue Growth
Sales strategy and conversion systems for predictable revenue growth and stronger sales discipline.
- ✓ 12 weeks · 47 lessons
- ✓ 12-month access
- ✓ AI Business Tutor
- ✓ Activates automatically after ICICI Bank confirms payment
- ✓ Bank financing assistance
Questions first? Talk to the Business Counsellor · See all 47 lessons
What you will work on
- ✓Diagnose your revenue engine
- ✓Build a pipeline you can manage and forecast
- ✓Win more deals: discovery, proposals and closing
- ✓Sales team, incentives, forecasting and account growth
- ✓Applied practice, case studies and revision
Who should consider it
- •Founders, MSMEs, professionals and learners interested in the relevant business pathway
- •Programme selection should match the learner's business stage and implementation goal
Full curriculum
10 modules · 47 lessons
Every core lesson follows the same teaching flow: what you need to know, a step-by-step method, a worked Indian business example, a ready-to-use template, common mistakes, a 20-minute action task and a prompt for the AI Business Tutor.
Start here — How to get results from this programmeOrientation, key terms, your baseline, the learning method and the completion standard.7 lessons
- Start here 01 — How this programme works🔒
- Start here 02 — Key terms in plain language🔒
- Start here 03 — Your business baseline🔒
- Start here 04 — The learning method: read, apply, measure🔒
- Start here 05 — First-week action workbook🔒
- Start here 06 — Progress checklist and completion standard🔒
- Start here 07 — Keeping your knowledge current🔒
Module 1 — Diagnose your revenue engineBreak your revenue into leads, conversion, order value and repeat purchase, find exactly where enquiries and customers are being lost, decide which segments deserve your growth effort, and turn an annual target into monthly activity numbers you can check.4 lessons
- 01 — The revenue equation: breaking your sales into leads, conversion, order value and repeat purchaseFree preview
- 02 — Auditing your sales funnel stage by stage to find where revenue leaks🔒
- 03 — Choosing where growth should come from: customer, product and channel economics🔒
- 04 — Building a bottom-up revenue plan: from an annual target to monthly activity numbers🔒
Module 2 — Build a pipeline you can manage and forecastDefine sales stages around what the buyer has actually done, set up a CRM your team will keep current, qualify leads quickly, and run a weekly pipeline review that produces a monthly forecast you can plan around.4 lessons
- 05 — Defining sales stages with exit criteria based on what the buyer has done🔒
- 06 — Setting up a CRM your team will actually update: fields, lead sources and daily habits🔒
- 07 — Qualifying and prioritising leads: speed-to-lead, lead scoring and disqualifying early🔒
- 08 — The weekly pipeline review and monthly forecast: coverage, velocity and commit numbers you can trust🔒
Module 3 — Win more deals: discovery, proposals and closingRun discovery conversations that uncover the real problem and decision process, write proposals that sell outcomes instead of line items, negotiate without giving away margin, and close with clear commitments, disciplined follow-up and honest win-loss reviews.4 lessons
- 09 — Running a discovery conversation that uncovers the real problem, budget and decision process🔒
- 10 — Writing proposals and quotations that sell value, not just price🔒
- 11 — Handling objections and negotiating price without giving away margin🔒
- 12 — Closing and follow-up discipline: next steps, mutual action plans and win-loss reviews🔒
Module 4 — Sales team, incentives, forecasting and account growthBuild and coach a sales team, design incentives that reward profitable revenue, forecast from the pipeline, and grow key accounts and channels in a 90-day sales plan.4 lessons
- 13 — Building and managing a sales team: roles, hiring and weekly coaching🔒
- 14 — Targets and incentives that grow profitable revenue🔒
- 15 — Sales metrics and forecasting: the numbers that predict next quarter🔒
- 16 — Growing revenue from key accounts, channels and a 90-day sales plan🔒
Applied practice, case studies and revisionWorked scenarios, common mistakes and a timed mock3 lessons
- Sales and revenue growth: worked case studies and applied scenarios🔒
- Sales and revenue growth: common mistakes, misconceptions and self-check Q&A🔒
- Sales and revenue growth: revision sheet and self-test with answer key🔒
Deep-dive units — Advanced practiceEight advanced units applying Sales & Revenue Growth to root causes, metrics, customer insight, systems, tools, compliance, team capability and scaling.8 lessons
- Root-Cause Diagnosis of Sales and Revenue Results🔒
- Sales Metrics That Matter: Leading Indicators and Your Own Benchmarks🔒
- Low-Cost Buyer Insight: Lost Deals, Competitors and Sales Records🔒
- Writing Down Your Sales Process So a New Salesperson Can Follow It🔒
- Choosing and Using Sales Technology and AI Tools with a Human in Charge🔒
- Sales Risk Checklist: Claims, Pricing, Contracts, Taxes, Consumer Rights and Data🔒
- Building Sales Team Capability: Roles, Quick Training, Coaching and Incentives🔒
- Scaling Sales Safely: Readiness Tests and Stopping Rules🔒
Assignments and self-assessmentFour practical assignments that apply Sales & Revenue Growth to your own business, plus a 15-point readiness self-assessment.5 lessons
- Assignment 01 — Baseline and diagnosis for your business🔒
- Assignment 02 — Apply the core method to one live problem🔒
- Assignment 03 — Build your template or system🔒
- Assignment 04 — 30-day implementation review🔒
- Assignment 05 — Self-assessment: 15 questions to test your readiness🔒
Practice Lab — Build your revenue systemFour labs to audit your funnel, clean your pipeline, sharpen deal skills and build a 90-day revenue plan.4 lessons
- Practice 01 — Revenue equation and funnel audit🔒
- Practice 02 — Pipeline stages and CRM setup🔒
- Practice 03 — Discovery, proposal and objection practice🔒
- Practice 04 — Capstone: your 90-day revenue plan🔒
Programme guide — Plan, decide and reviewStudy plan, decision framework, accuracy protocol and the 30-day review.4 lessons
- Programme guide 01 — Map, outcomes and study plan🔒
- Programme guide 02 — From concepts to decisions🔒
- Programme guide 03 — Accuracy: verifying rules and figures🔒
- Programme guide 04 — 30-day review and next steps🔒
Unlock all 47 lessons with 12-month access and the AI Business Tutor.
Enrol now · ₹12,999Before you choose a programme
Which programme should I choose?
Choose a focused programme for one defined business problem. Consider Growth Partner when you need to work across several business functions over the year. The free Business Diagnostic and the Business Counsellor can help you narrow it down.
How do I pay and when does access start?
Click Enrol now on any programme, sign in or create your free Business LMS account, and pay the one-time fee on the company checkout through ICICI Bank’s secure page. Access activates automatically after ICICI Bank confirms the payment — usually within minutes. If the bank's confirmation is delayed, support helps. Payments are collected by Lex Orbis Education (OPC) Private Limited.
Can I pay in instalments or EMI?
ZELVU Business does not offer instalments or EMI: every programme fee is paid in full, upfront. If you would like a bank or NBFC to finance the fee, apply on the Fees & Bank Financing page. The lender assesses your application, completes KYC and shows its own loan terms before you sign; if it approves, it pays ZELVU the full programme fee, your programme unlocks for its full access period, and you repay the lender under its agreement. Approval is the lender's decision and is not guaranteed.
Is this a subscription or a loan?
Neither. Every fee is a one-time complete programme fee with a fixed access period and no automatic renewal. ZELVU Business is not a lender: if a bank finances your fee, the loan is between you and the lender, on its terms. The programme fee is the same either way.
How does the 3-day free trial work?
Create a free account and explore the Business LMS, reading material, AI tutor and tools for 3 days with no payment details. One trial per account. The trial does not create a paid enrolment and nothing is charged when it ends.
What is the difference between learning pace and access period?
The learning pace (shown on each programme page) is the guided schedule for finishing the lessons and implementation tasks. Access is 12 months from activation, so you can revisit the material and tools well after you finish.
Can I get help choosing without paying?
Yes. Use the free diagnostic, ask the Business Counsellor, or send an enquiry and choose Admission updates. An enquiry never reserves a place or charges anything.
Are revenue, customers or funding guaranteed?
No. These are educational and business-support programmes. Outcomes depend on your business, implementation and market conditions. AI guidance can be wrong and does not replace regulated professional advice.
Need help choosing?
Run the Business Diagnostic if you are not sure which pathway matches the current constraint. If your needs move across several functions, compare the Growth Partner 12-month all-access programme.
One-time fee
₹12,999