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International Business

Export–Import & International Trade Complete Programme

A structured ZELVU Business learning pathway for aspiring exporters, entrepreneurs and professionals. The programme covers company and trade setup, market selection, buyer discovery, e-commerce exports, Incoterms, international payments, ECGC and risk, customs and logistics, export costing, government schemes, documentation discipline and a first-shipment execution blueprint.

  • ✓ 20 weeks · 83 lessons
  • ✓ 12-month access
  • ✓ AI Business Tutor
  • ✓ Activates automatically after ICICI Bank confirms payment
  • ✓ Bank financing assistance

Questions first? Talk to the Business Counsellor · See all 83 lessons

What you will work on

  • ✓Getting export-ready: trade model, registrations, product and market
  • ✓Finding buyers, pricing and quoting the deal
  • ✓Getting paid and moving the goods
  • ✓Customs, incentives, compliance and your first shipment
  • ✓Applied practice, case studies and revision
  • ✓Business & Export Setup

Who should consider it

  • •Founders, MSMEs, professionals and learners interested in the relevant business pathway
  • •Programme selection should match the learner's business stage and implementation goal

Full curriculum

22 modules · 83 lessons

Every core lesson follows the same teaching flow: what you need to know, a step-by-step method, a worked Indian business example, a ready-to-use template, common mistakes, a 20-minute action task and a prompt for the AI Business Tutor.

Read a free lesson →
Start here — How to get results from this programmeOrientation, key terms, your baseline, the learning method and the completion standard.7 lessons
  1. Start here 01 — How this programme works🔒
  2. Start here 02 — Key terms in plain language🔒
  3. Start here 03 — Your business baseline🔒
  4. Start here 04 — The learning method: read, apply, measure🔒
  5. Start here 05 — First-week action workbook🔒
  6. Start here 06 — Progress checklist and completion standard🔒
  7. Start here 07 — Keeping your knowledge current🔒
Module 1 — Getting export-ready: trade model, registrations, product and marketDecide which trade model suits your business, complete the registrations in the right order, and choose one hero product and two target markets on evidence rather than guesswork.4 lessons
  1. 01 — The export readiness check: choosing your trade model and deciding whether you are ready to export or importFree preview
  2. 02 — Setting up to trade legally: IEC, AD code, ICEGATE, GST LUT and RCMC in the right order🔒
  3. 03 — Choosing your first export product: HS classification, export policy screening and a product scoring sheet🔒
  4. 04 — Choosing your first two markets: trade data, tariffs, market access rules and a weighted scoring model🔒
Module 2 — Finding buyers, pricing and quoting the dealBuild a buyer pipeline from fairs, councils, missions and direct outreach, qualify buyers before you ship anything, price from ex-works to CIF with a clear floor, and close with the right Incoterm, proforma invoice and contract.4 lessons
  1. 05 — Finding your first overseas buyers: trade fairs, export councils, Indian missions, B2B platforms and direct outreach🔒
  2. 06 — Qualifying buyers and protecting yourself: due diligence, a sample policy and spotting trade fraud🔒
  3. 07 — Export costing and pricing: building a price sheet from ex-works to FOB and CIF, with a currency buffer and a floor price🔒
  4. 08 — Incoterms 2020 in practice: choosing the right term, writing the proforma invoice and closing the sales contract🔒
Module 3 — Getting paid and moving the goodsMatch payment terms to each buyer's risk, work letters of credit without discrepancies, plan freight, packing and cargo insurance on an all-in basis, and map the export document set stage by stage.4 lessons
  1. 09 — Choosing payment terms by risk: advance, letters of credit, documents against payment, documents against acceptance and open account🔒
  2. 10 — Working with letters of credit: reviewing the LC, asking for amendments and presenting documents without discrepancies🔒
  3. 11 — Planning logistics and freight: sea or air, FCL or LCL, choosing a forwarder, cargo insurance and comparing quotes🔒
  4. 12 — The export document set: a stage-by-stage map of who prepares what, when and why🔒
Module 4 — Customs, incentives, compliance and your first shipmentClear customs smoothly, claim export incentives and finance, stay compliant on realisation and bank reporting, and execute your first shipment with a 90-day trade plan.4 lessons
  1. 13 — Customs clearance in practice: shipping bills, bills of entry and working with a customs broker🔒
  2. 14 — Export incentives and export finance: claiming what you are entitled to🔒
  3. 15 — Getting paid and staying compliant: realisation, bank reporting and foreign-exchange rules🔒
  4. 16 — Executing your first shipment and your 90-day trade plan🔒
Applied practice, case studies and revisionWorked scenarios, common mistakes and a timed mock3 lessons
  1. Export-import trade: worked case studies and applied scenarios🔒
  2. Export-import trade: common mistakes, misconceptions and self-check Q&A🔒
  3. Export-import trade: revision sheet and self-test with answer key🔒
Business & Export SetupBuild the legal, banking and operational base for an export-import business.3 lessons
  1. Choosing the Right Business Structure🔒
  2. IEC, PAN, GST & Banking Readiness🔒
  3. Exporter Readiness Checklist🔒
Product & International Market SelectionIdentify where a product can compete and how to validate demand before outreach.3 lessons
  1. Export Product Selection Framework🔒
  2. How to Find Markets for Your Products🔒
  3. Market Prioritisation Scorecard🔒
Buyer Discovery – Core SourcesBuild a repeatable buyer discovery system using credible trade and business sources.3 lessons
  1. Traditional Sources to Find Buyers🔒
  2. B2B Platforms & Buyer Databases🔒
  3. Buyer Qualification & Verification🔒
Buyer Discovery – Digital & Innovative ToolsUse modern research, search and outreach workflows to build an international prospect pipeline.3 lessons
  1. Search-Led Buyer Research🔒
  2. LinkedIn, Email & Digital Outreach🔒
  3. AI-Assisted Prospect Research🔒
E-Commerce Export OpportunityUnderstand cross-border e-commerce models, channels and fulfilment considerations.3 lessons
  1. Cross-Border E-Commerce Models🔒
  2. Marketplace & Fulfilment Economics🔒
  3. E-Commerce Export Launch Checklist🔒
International Commercial Terms – Incoterms® 2020Learn how delivery terms allocate responsibilities, cost and risk between buyer and seller.3 lessons
  1. Incoterms® 2020 Fundamentals🔒
  2. EXW, FCA, FOB, CFR, CIF and Beyond🔒
  3. Choosing the Right Term for a Quotation🔒
International Payments & BankingDesign payment terms that balance conversion, cash flow and risk.3 lessons
  1. Advance, Open Account & Documentary Collection🔒
  2. Letter of Credit Fundamentals🔒
  3. Foreign Exchange & Banking Workflow🔒
ECGC & Export Risk ManagementBuild a systematic approach to buyer, payment, country and shipment risk.3 lessons
  1. Why Export Credit Risk Exists🔒
  2. Understanding ECGC Protection🔒
  3. Risk-Control Checklist Before Dispatch🔒
Customs, CHA & Logistics WorkflowUnderstand how customs brokers, freight forwarders, carriers and ports connect in an export shipment.3 lessons
  1. Role of the Customs Broker / CHA🔒
  2. Shipping Bill, Customs & ICEGATE Workflow🔒
  3. Freight Forwarder, Carrier, FCL/LCL & Air Cargo🔒
Export Costing, Quotation & SchemesTurn product economics into a commercially defensible export quotation.3 lessons
  1. Export Cost Sheet🔒
  2. Preparing a Professional Export Quotation🔒
  3. Government Schemes & Benefits – Verification Method🔒
Export Documentation & Document ControlTreat documentation as the operating system of a shipment, not a clerical afterthought.3 lessons
  1. Importance of Documentation🔒
  2. Core Export Documents🔒
  3. Document Consistency & Shipment File Audit🔒
Connecting the Dots – First Shipment BlueprintBring product, buyer, price, terms, compliance, documents, logistics and payment into one controlled workflow.3 lessons
  1. From Enquiry to Confirmed Order🔒
  2. First Shipment Execution Map🔒
  3. 90-Day Export Action Plan🔒
Deep-dive units — Advanced practiceEight advanced units applying Export–Import & International Trade Complete Programme to root causes, metrics, customer insight, systems, tools, compliance, team capability and scaling.8 lessons
  1. Root-Cause Diagnosis: Why Your Export–Import Results Are What They Are🔒
  2. Export Business Metrics: Leading Indicators and Cash Conversion🔒
  3. Low-Cost Buyer and Market Research for Export-Import🔒
  4. Turning a Successful Shipment into Export SOPs🔒
  5. Choosing and using technology and AI tools for export–import🔒
  6. Trade Compliance Checkpoints: Sanctions Screening, Dual-Use Goods, Anti-Bribery🔒
  7. Building an Export Team: Roles, Training and Incentives🔒
  8. Trade Scaling Decisions: When to Repair, Pause or Stop an Export-Import Process🔒
Assignments and self-assessmentFour practical assignments that apply Export–Import & International Trade Complete Programme to your own business, plus a 15-point readiness self-assessment.5 lessons
  1. Assignment 01 — Baseline and diagnosis for your business🔒
  2. Assignment 02 — Apply the core method to one live problem🔒
  3. Assignment 03 — Build your template or system🔒
  4. Assignment 04 — 30-day implementation review🔒
  5. Assignment 05 — Self-assessment: 15 questions to test your readiness🔒
Practice Lab — Your first export, start to finishFour labs to complete registrations and choose markets, find and quote buyers, price and plan logistics, and execute your first shipment.4 lessons
  1. Practice 01 — Registration and product-market pack🔒
  2. Practice 02 — Buyer search, qualification and quotation🔒
  3. Practice 03 — Costing, payment and logistics plan🔒
  4. Practice 04 — Capstone: first-shipment checklist and 90-day trade plan🔒
Programme guide — Plan, decide and reviewStudy plan, decision framework, accuracy protocol and the 30-day review.4 lessons
  1. Programme guide 01 — Map, outcomes and study plan🔒
  2. Programme guide 02 — From concepts to decisions🔒
  3. Programme guide 03 — Accuracy: verifying rules and figures🔒
  4. Programme guide 04 — 30-day review and next steps🔒

Unlock all 83 lessons with 12-month access and the AI Business Tutor.

Enrol now · ₹14,999

Before you choose a programme

Which programme should I choose?

Choose a focused programme for one defined business problem. Consider Growth Partner when you need to work across several business functions over the year. The free Business Diagnostic and the Business Counsellor can help you narrow it down.

How do I pay and when does access start?

Click Enrol now on any programme, sign in or create your free Business LMS account, and pay the one-time fee on the company checkout through ICICI Bank’s secure page. Access activates automatically after ICICI Bank confirms the payment — usually within minutes. If the bank's confirmation is delayed, support helps. Payments are collected by Lex Orbis Education (OPC) Private Limited.

Can I pay in instalments or EMI?

ZELVU Business does not offer instalments or EMI: every programme fee is paid in full, upfront. If you would like a bank or NBFC to finance the fee, apply on the Fees & Bank Financing page. The lender assesses your application, completes KYC and shows its own loan terms before you sign; if it approves, it pays ZELVU the full programme fee, your programme unlocks for its full access period, and you repay the lender under its agreement. Approval is the lender's decision and is not guaranteed.

Is this a subscription or a loan?

Neither. Every fee is a one-time complete programme fee with a fixed access period and no automatic renewal. ZELVU Business is not a lender: if a bank finances your fee, the loan is between you and the lender, on its terms. The programme fee is the same either way.

How does the 3-day free trial work?

Create a free account and explore the Business LMS, reading material, AI tutor and tools for 3 days with no payment details. One trial per account. The trial does not create a paid enrolment and nothing is charged when it ends.

What is the difference between learning pace and access period?

The learning pace (shown on each programme page) is the guided schedule for finishing the lessons and implementation tasks. Access is 12 months from activation, so you can revisit the material and tools well after you finish.

Can I get help choosing without paying?

Yes. Use the free diagnostic, ask the Business Counsellor, or send an enquiry and choose Admission updates. An enquiry never reserves a place or charges anything.

Are revenue, customers or funding guaranteed?

No. These are educational and business-support programmes. Outcomes depend on your business, implementation and market conditions. AI guidance can be wrong and does not replace regulated professional advice.

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Run the Business Diagnostic if you are not sure which pathway matches the current constraint. If your needs move across several functions, compare the Growth Partner 12-month all-access programme.

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