Sales Academy
Revenue Operations & Global Go-to-Market
A practical RevOps and go-to-market programme covering market selection, ICP design, lead qualification, pipeline architecture, account planning, forecasting, customer expansion, AI-enabled workflows and cross-border execution. The curriculum responds to LinkedIn skills data on customer engagement, lead qualification, growth strategy and account planning.
- ✓ 9 weeks · 35 lessons
- ✓ 12-month access
- ✓ AI Business Tutor
- ✓ Activates automatically after ICICI Bank confirms payment
- ✓ Bank financing assistance
Questions first? Talk to the Business Counsellor · See all 35 lessons
What you will work on
- ✓Revenue Architecture and Go-to-Market Choices
- ✓Ideal Customer Profile and Buying Committee
- ✓Positioning, Offers and Market Validation
- ✓Lead Qualification and Pipeline Design
- ✓Account Planning, Partnerships and Complex Sales
- ✓Forecasting, Conversion and Revenue Reviews
Who should consider it
- •Founders, MSMEs, professionals and learners interested in the relevant business pathway
- •Programme selection should match the learner's business stage and implementation goal
Full curriculum
9 modules · 35 lessons
Every core lesson follows the same teaching flow: what you need to know, a step-by-step method, a worked Indian business example, a ready-to-use template, common mistakes, a 20-minute action task and a prompt for the AI Business Tutor.
Revenue Architecture and Go-to-Market ChoicesDefine target markets, growth motions, revenue stages, ownership and the economics of the chosen route to market. Applied deliverable: A documented GTM architecture and revenue-stage map. Primary reference: LinkedIn Skills on the Rise 2025 — https://www.linkedin.com/business/talent/blog/learning-and-development/skills-on-the-rise4 lessons
- Revenue Architecture and Go-to-Market Choices: Foundations and DiagnosticFree preview
- Revenue Architecture and Go-to-Market Choices: Metrics, Evidence and Decision Rules🔒
- Revenue Architecture and Go-to-Market Choices: Workflow, Governance and Risk Controls🔒
- Revenue Architecture and Go-to-Market Choices: Implementation Lab and Review🔒
Ideal Customer Profile and Buying CommitteeBuild evidence-based ICPs, map decision participants and identify high-value problems by market. Applied deliverable: An ICP scorecard and buying-committee map. Primary reference: LinkedIn Skills on the Rise 2025 — https://www.linkedin.com/business/talent/blog/learning-and-development/skills-on-the-rise4 lessons
- Ideal Customer Profile and Buying Committee: Foundations and Diagnostic🔒
- Ideal Customer Profile and Buying Committee: Metrics, Evidence and Decision Rules🔒
- Ideal Customer Profile and Buying Committee: Workflow, Governance and Risk Controls🔒
- Ideal Customer Profile and Buying Committee: Implementation Lab and Review🔒
Positioning, Offers and Market ValidationConnect customer evidence to differentiated positioning, offer design and low-risk market tests. Applied deliverable: A positioning brief, offer hypothesis and validation plan. Primary reference: OECD Digital Transformation of SMEs — https://www.oecd.org/en/publications/the-digital-transformation-of-smes_bdb9256a-en.html4 lessons
- Positioning, Offers and Market Validation: Foundations and Diagnostic🔒
- Positioning, Offers and Market Validation: Metrics, Evidence and Decision Rules🔒
- Positioning, Offers and Market Validation: Workflow, Governance and Risk Controls🔒
- Positioning, Offers and Market Validation: Implementation Lab and Review🔒
Lead Qualification and Pipeline DesignCreate shared qualification criteria, lifecycle definitions, service levels and clean handoffs. Applied deliverable: A qualification framework and pipeline operating agreement. Primary reference: LinkedIn Skills on the Rise 2025 — https://www.linkedin.com/business/talent/blog/learning-and-development/skills-on-the-rise4 lessons
- Lead Qualification and Pipeline Design: Foundations and Diagnostic🔒
- Lead Qualification and Pipeline Design: Metrics, Evidence and Decision Rules🔒
- Lead Qualification and Pipeline Design: Workflow, Governance and Risk Controls🔒
- Lead Qualification and Pipeline Design: Implementation Lab and Review🔒
Account Planning, Partnerships and Complex SalesPrioritise accounts, map relationships, coordinate partners and manage multi-stakeholder opportunities. Applied deliverable: A strategic account plan and partner opportunity map. Primary reference: LinkedIn Skills on the Rise 2025 — https://www.linkedin.com/business/talent/blog/learning-and-development/skills-on-the-rise4 lessons
- Account Planning, Partnerships and Complex Sales: Foundations and Diagnostic🔒
- Account Planning, Partnerships and Complex Sales: Metrics, Evidence and Decision Rules🔒
- Account Planning, Partnerships and Complex Sales: Workflow, Governance and Risk Controls🔒
- Account Planning, Partnerships and Complex Sales: Implementation Lab and Review🔒
Forecasting, Conversion and Revenue ReviewsUse stage evidence, conversion rates, velocity and risk flags to improve forecast reliability. Applied deliverable: A forecast model and weekly revenue-review cadence. Primary reference: World Economic Forum Skills Outlook 2025 — https://www.weforum.org/publications/the-future-of-jobs-report-2025/in-full/3-skills-outlook/4 lessons
- Forecasting, Conversion and Revenue Reviews: Foundations and Diagnostic🔒
- Forecasting, Conversion and Revenue Reviews: Metrics, Evidence and Decision Rules🔒
- Forecasting, Conversion and Revenue Reviews: Workflow, Governance and Risk Controls🔒
- Forecasting, Conversion and Revenue Reviews: Implementation Lab and Review🔒
Customer Success, Retention and ExpansionDesign onboarding, value realisation, health signals, renewal and expansion plays. Applied deliverable: A customer lifecycle, health score and expansion playbook. Primary reference: LinkedIn Skills on the Rise 2025 — https://www.linkedin.com/business/talent/blog/learning-and-development/skills-on-the-rise4 lessons
- Customer Success, Retention and Expansion: Foundations and Diagnostic🔒
- Customer Success, Retention and Expansion: Metrics, Evidence and Decision Rules🔒
- Customer Success, Retention and Expansion: Workflow, Governance and Risk Controls🔒
- Customer Success, Retention and Expansion: Implementation Lab and Review🔒
AI-Enabled RevOps and Global GTM CapstoneApply AI with human review to research, qualification, enablement and reporting while maintaining data and decision controls. Applied deliverable: A governed RevOps system and 90-day global GTM launch plan. Primary reference: OECD SME Digitalisation for Competitiveness 2025 — https://www.oecd.org/content/dam/oecd/en/publications/reports/2025/04/sme-digitalisation-for-competitiveness_3116862a/197e3077-en.pdf4 lessons
- AI-Enabled RevOps and Global GTM Capstone: Foundations and Diagnostic🔒
- AI-Enabled RevOps and Global GTM Capstone: Metrics, Evidence and Decision Rules🔒
- AI-Enabled RevOps and Global GTM Capstone: Workflow, Governance and Risk Controls🔒
- AI-Enabled RevOps and Global GTM Capstone: Implementation Lab and Review🔒
Applied practice, case studies and revisionWorked scenarios, common mistakes and a timed mock3 lessons
- Revenue Operations and Global GTM: worked case studies and applied scenarios🔒
- Revenue Operations and Global GTM: common mistakes, misconceptions and self-check Q&A🔒
- Revenue Operations and Global GTM: revision sheet and self-test with answer key🔒
Unlock all 35 lessons with 12-month access and the AI Business Tutor.
Enrol now · ₹9,999Before you choose a programme
Which programme should I choose?
Choose a focused programme for one defined business problem. Consider Growth Partner when you need to work across several business functions over the year. The free Business Diagnostic and the Business Counsellor can help you narrow it down.
How do I pay and when does access start?
Click Enrol now on any programme, sign in or create your free Business LMS account, and pay the one-time fee on the company checkout through ICICI Bank’s secure page. Access activates automatically after ICICI Bank confirms the payment — usually within minutes. If the bank's confirmation is delayed, support helps. Payments are collected by Lex Orbis Education (OPC) Private Limited.
Can I pay in instalments or EMI?
ZELVU Business does not offer instalments or EMI: every programme fee is paid in full, upfront. If you would like a bank or NBFC to finance the fee, apply on the Fees & Bank Financing page. The lender assesses your application, completes KYC and shows its own loan terms before you sign; if it approves, it pays ZELVU the full programme fee, your programme unlocks for its full access period, and you repay the lender under its agreement. Approval is the lender's decision and is not guaranteed.
Is this a subscription or a loan?
Neither. Every fee is a one-time complete programme fee with a fixed access period and no automatic renewal. ZELVU Business is not a lender: if a bank finances your fee, the loan is between you and the lender, on its terms. The programme fee is the same either way.
How does the 3-day free trial work?
Create a free account and explore the Business LMS, reading material, AI tutor and tools for 3 days with no payment details. One trial per account. The trial does not create a paid enrolment and nothing is charged when it ends.
What is the difference between learning pace and access period?
The learning pace (shown on each programme page) is the guided schedule for finishing the lessons and implementation tasks. Access is 12 months from activation, so you can revisit the material and tools well after you finish.
Can I get help choosing without paying?
Yes. Use the free diagnostic, ask the Business Counsellor, or send an enquiry and choose Admission updates. An enquiry never reserves a place or charges anything.
Are revenue, customers or funding guaranteed?
No. These are educational and business-support programmes. Outcomes depend on your business, implementation and market conditions. AI guidance can be wrong and does not replace regulated professional advice.
Need help choosing?
Run the Business Diagnostic if you are not sure which pathway matches the current constraint. If your needs move across several functions, compare the Growth Partner 12-month all-access programme.
One-time fee
₹9,999