E-commerce & D2C
Amazon & Flipkart Seller Business
ZELVU Business's structured Amazon & Flipkart Seller Business programme combines concept clarity, implementation frameworks, practical business examples, measurable action plans and AI-supported guidance for entrepreneurs and professionals.
- ✓ 9 weeks · 34 lessons
- ✓ 12-month access
- ✓ AI Business Tutor
- ✓ Activates automatically after ICICI Bank confirms payment
- ✓ Bank financing assistance
Questions first? Talk to the Business Counsellor · See all 34 lessons
What you will work on
- ✓Starting right: platform choice, seller set-up, product selection and fee maths
- ✓Winning the sale: listings, pricing, reviews and sponsored ads
- ✓Running operations: fulfilment, inventory, returns and account health
- ✓Money and growth: reconciliation, sale events, SKU dashboards and scaling
- ✓Applied practice, case studies and revision
Who should consider it
- •Founders, MSMEs, professionals and learners interested in the relevant business pathway
- •Programme selection should match the learner's business stage and implementation goal
Full curriculum
8 modules · 34 lessons
Every core lesson follows the same teaching flow: what you need to know, a step-by-step method, a worked Indian business example, a ready-to-use template, common mistakes, a 20-minute action task and a prompt for the AI Business Tutor.
Start here — How to get results from this programmeOrientation, key terms, your baseline, the learning method and the completion standard.7 lessons
- Start here 01 — How marketplace selling in India works: the seller journey from listing to payout🔒
- Start here 02 — Marketplace vocabulary: SKU, ASIN, FSN, featured offer, ACoS, RTO and settlement terms🔒
- Start here 03 — Your seller baseline: capital, capacity, product data and the numbers to record before launch🔒
- Start here 04 — The seller operating rhythm: daily, weekly and monthly routines🔒
- Start here 05 — First-week launch readiness: documents, category checks and a scored SKU shortlist🔒
- Start here 06 — Progress milestones and the seller scorecard: leading and lagging indicators🔒
- Start here 07 — Keeping your knowledge current: tracking fee, policy, tax and compliance changes🔒
Module 1 — Starting right: platform choice, seller set-up, product selection and fee mathsCore concepts, diagnosis, market logic and programme-specific strategic foundations.4 lessons
- 01 — Amazon vs Flipkart: how each marketplace works and choosing the platform to start onFree preview
- 02 — Seller account and tax set-up: GSTIN, warehouse addresses, TCS, TDS and invoicing done right🔒
- 03 — Product selection: testing demand, competition, margin and operations before you buy stock🔒
- 04 — Marketplace fee maths: building the true settlement and contribution for every order🔒
Module 2 — Winning the sale: listings, pricing, reviews and sponsored adsCustomer understanding, acquisition, conversion, channels and relationship growth applied to this programme.4 lessons
- 05 — Listings that convert: titles, images, bullets, keywords and attributes buyers actually use🔒
- 06 — Pricing and the featured offer: floor prices, repricing rules and when not to fight🔒
- 07 — Ratings, reviews and customer questions: earning trust legitimately and fixing root causes🔒
- 08 — Sponsored ads for sellers: break-even ACoS, maximum CPC and a first campaign you can manage🔒
Module 3 — Running operations: fulfilment, inventory, returns and account healthEconomics, cash discipline, metrics, operational execution, risk and compliance applied to this programme.4 lessons
- 09 — Choosing a fulfilment model: FBA, Easy Ship, Self Ship, Flipkart Fulfilment and self-dispatch compared🔒
- 10 — Inventory planning and cash: reorder points, safety stock and weeks of cover🔒
- 11 — Returns, RTO and claims: cutting avoidable returns and recovering losses through SAFE-T and SPF🔒
- 12 — Account health and product compliance: metrics, labelling rules and writing a plan of action🔒
Module 4 — Money and growth: reconciliation, sale events, SKU dashboards and scalingSystems, automation, AI-assisted execution and a practical 30/90-day implementation roadmap.4 lessons
- 13 — Settlement reconciliation: matching every payout, fee, return, TCS and TDS to your orders🔒
- 14 — Sale events and deals: the profit test, stock and ad plan for festive sales🔒
- 15 — The seller dashboard: SKU-level P&L and deciding what to scale, fix or cut🔒
- 16 — Scaling the seller business: second platform, brand protection, team roles and SOPs🔒
Applied practice, case studies and revisionWorked scenarios, common mistakes and a timed mock3 lessons
- Marketplace selling: worked case studies and applied scenarios🔒
- Marketplace selling: common mistakes, misconceptions and self-check Q&A🔒
- Marketplace selling: revision sheet and self-test with answer key🔒
Practice Lab — Marketplace launch file: from SKU selection to a 90-day seller planDiagnostic, case analysis, implementation assignment and capstone self-evaluation.4 lessons
- Practice 01 — Platform and SKU decision file: fee-verified contribution for three launch products🔒
- Practice 02 — Launch pack for your lead SKU: listing, price floor, review plan and first ad campaign🔒
- Practice 03 — Operations and money audit: fulfilment, stock, returns, account health and one month's reconciliation🔒
- Practice 04 — Capstone: your 90-day marketplace growth plan with SKU P&L, event calendar and scaling decision🔒
Programme guide — Plan, decide and reviewStudy plan, decision framework, accuracy protocol and the 30-day review.4 lessons
- Programme guide 01 — The seller business map: how the sixteen lessons connect into one system🔒
- Programme guide 02 — Decision rules revision: price, ads, stock and SKU choices🔒
- Programme guide 03 — Formula sheet revision: the numbers every seller must be able to compute🔒
- Programme guide 04 — Final self-assessment and the 30-day review cycle🔒
Unlock all 34 lessons with 12-month access and the AI Business Tutor.
Enrol now · ₹9,999Before you choose a programme
Which programme should I choose?
Choose a focused programme for one defined business problem. Consider Growth Partner when you need to work across several business functions over the year. The free Business Diagnostic and the Business Counsellor can help you narrow it down.
How do I pay and when does access start?
Click Enrol now on any programme, sign in or create your free Business LMS account, and pay the one-time fee on the company checkout through ICICI Bank’s secure page. Access activates automatically after ICICI Bank confirms the payment — usually within minutes. If the bank's confirmation is delayed, support helps. Payments are collected by Lex Orbis Education (OPC) Private Limited.
Can I pay in instalments or EMI?
ZELVU Business does not offer instalments or EMI: every programme fee is paid in full, upfront. If you would like a bank or NBFC to finance the fee, apply on the Fees & Bank Financing page. The lender assesses your application, completes KYC and shows its own loan terms before you sign; if it approves, it pays ZELVU the full programme fee, your programme unlocks for its full access period, and you repay the lender under its agreement. Approval is the lender's decision and is not guaranteed.
Is this a subscription or a loan?
Neither. Every fee is a one-time complete programme fee with a fixed access period and no automatic renewal. ZELVU Business is not a lender: if a bank finances your fee, the loan is between you and the lender, on its terms. The programme fee is the same either way.
How does the 3-day free trial work?
Create a free account and explore the Business LMS, reading material, AI tutor and tools for 3 days with no payment details. One trial per account. The trial does not create a paid enrolment and nothing is charged when it ends.
What is the difference between learning pace and access period?
The learning pace (shown on each programme page) is the guided schedule for finishing the lessons and implementation tasks. Access is 12 months from activation, so you can revisit the material and tools well after you finish.
Can I get help choosing without paying?
Yes. Use the free diagnostic, ask the Business Counsellor, or send an enquiry and choose Admission updates. An enquiry never reserves a place or charges anything.
Are revenue, customers or funding guaranteed?
No. These are educational and business-support programmes. Outcomes depend on your business, implementation and market conditions. AI guidance can be wrong and does not replace regulated professional advice.
Need help choosing?
Run the Business Diagnostic if you are not sure which pathway matches the current constraint. If your needs move across several functions, compare the Growth Partner 12-month all-access programme.
One-time fee
₹9,999